Monica Axinte

Monica Axinte is the VP of Marketing for DataFeedWatch.
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Recent Posts

Your Guide to Selling on Criteo

Posted on May 11, 2018 by Monica Axinte
Criteo is well known as one of the leading digital marketing suites that is used by over 12,000 advertisers and has been proven to be successful in over 130 countries across the globe. The number and the names certainly back up the claims that Criteo has made on its website. As of today, Criteo has a total of 1.4 billion unique monthly internet users. In [...]
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Posted in: ECommerce

eCommerce in Sweden: Figures and Recommended Shopping Channels

Posted on May 4, 2018 by Monica Axinte
  With 8.7 million people having access to the internet in Sweden (94 percent of the population) you would expect the eCommerce industry to be strong. It is, plus it is growing. eCommerce was worth €11.5 billion in 2017 which is up nine percent on the year before. Of the 8.7 million people online, 6.3 million have purchased something from an eCommerce website in [...]
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Posted in: ECommerce

eCommerce in the DACH Region

Posted on April 27, 2018 by Monica Axinte
The DACH countries – Germany, Austria, and Switzerland – are among the most advanced in the world. They each have strong economies and well-established manufacturing industries. Standards of living are also good, as is access to broadband. What about the eCommerce market? How well established is the market, what are the current trends, what do consumers expect, [...]
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Posted in: Comparison Shopping Engines

All about eBay Product Titles: Requirements, Best Practices and Mistakes to Avoid

Posted on April 20, 2018 by Monica Axinte
With more than 168 million active buyers currently using eBay merchants are more than ever interested in taking a stab at selling on eBay.  As with every marketplace and shopping channel getting the listings right is always a bit of a challenge, but we are here to help.  The product title is arguably the most important part of an eBay product listing. eBay [...]
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Posted in: eBay

All about eBay Images: Requirements, Best Practices and Mistakes to Avoid

Posted on April 13, 2018 by Monica Axinte
Listing products on eBay is an important sales strategy for many online retailers. After all, eBay is the 38th most popular website in the world. It is the sixth most popular in both the UK and Germany. Here are some more stats that show the importance of eBay: People in 190 countries around the world bought something on eBay in 2017 7 million businesses and [...]
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Posted in: eBay

5 Google Shopping Strategies to Help SMBs Beat the Competition

Posted on April 6, 2018 by Monica Axinte
  Are you a small or medium company looking to compete on Google Shopping? Last year, online retailers spent 56% of their ad spend on Google Shopping. Across the board, there was an average 542% ROAS (according to a CPC Strategy study). With this in mind, who could blame you for wanting a slice of the action too? But as a small-medium enterprise, how can you [...]
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Posted in: Google Shopping

How CrunchPrice hacked the Naver Feed for Facebook Retargeting

Posted on March 29, 2018 by Monica Axinte
When CrunchPrice, the Korean eCommerce company that hacked Naver, approached us, they had a huge problem: Effectively advertising their products in Korea. How did CrunchPrice solve their problem? Well, they teamed up with us to hack the Naver Product Feed URL. This resulted in increased conversion with a significant reduction in their marketing spend.  This is [...]
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Posted in: Facebook

Feed Review 1.0 - Evaluate and Troubleshoot your Product Feed  

Posted on March 27, 2018 by Monica Axinte
We’ve said it many times. You know it. Your product feed is the foundation you build your shopping campaigns on. You can now evaluate and troubleshoot your feed directly in DataFeedWatch. Today, we are excited to announce the first version of our Feed Review functionality for all our customers. With Feed Review 1.0 you can check if the fields in your source feed [...]
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Posted in: Features & Functionality

eCommerce in Norway: Figures and Recommended Shopping Channels

Posted on March 23, 2018 by Monica Axinte
Norway is one of the richest countries in the world. It also has one of the most advanced eCommerce industries in the world and the second largest eCommerce Scandinavian market. In fact, eCommerce has been in a growth phase for several years. All predictions indicate this period of growth will continue into the foreseeable future. Click the links to go directly [...]
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Posted in: Shopping Engines

[Guide] How to Sell on Amazon in 9 Steps

Posted on March 19, 2018 by Monica Axinte
Are you looking to get more Sales on Amazon?  Amazon is currently the number-one eCommerce site for shoppers and it is expected to grow in popularity in 2017. So, should you be utilizing it? If you have items that can be sold on Amazon, there is no reason why it should not be attempted. We weigh up the pros and cons of having the products listed on Amazon and [...]
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Posted in: Marketplace, Amazon

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