How to Double Your Google Shopping Sales in 1 Hour

Posted on January 14, 2015 by Jacques van der Wilt

How to Double Your Google Shopping Sales in 1 Hour

 

Google Shopping Campaigns are crucial.


Optimizing campaigns is a gradual process that requires a lot of analysis and continuous effort.


Isn’t there a way to increase your RoI faster? Yes there is!

 

Why wait for gradual growth. Boost your Sales Now!

There are 10 things that you can do in 1 hour, that will boost your sales at once:

Double Your Google Shopping Sales

 

DataFeedWatch just published an eBook How to Double your Google Shopping Sales in 1 Hour!.
This eBook explains these 10 actions in great detail. It is a one-time effort to set up your campaign in such a way that you will

  • no longer waste a part of your budget
  • set smart bids to maximize your profit
  • increase the traffic to your site

 

Expand to new channels and increase your sales with our Omnichannel Marketing  Guide

 

 


 CUT THE WASTE

Remove Unprofitable Products in Google Shopping Campaign

1. Remove Unprofitable Products

Many products get a lot of clicks but never get sold. Removing these ‘unprofitables’ from your campaign saves you a lot of money. Only spend your budget on Winners.
5 minutes

 Set Availability in Google Shopping

2. Set Availability

Stop advertising products that are not in stock.
1 minute

 Add Negative Keywords in Google Shopping

3. Negative Keywords

In Google Shopping you can also set negative keywords for search queries that are eating your budget.
5 minutes

 

 BULLS EYE BIDDING

  Create Separate Bids for Bestsellers in Google Shopping

4. Separate Bids for your BestSellers

The products that generate most of your revenue deserve your attention. Give your Winners a separate bid and optimize them continuously.
10 minutes

 Bid on Product Type in Google Shopping

5. Bid on Product Type

Bidding on your own product types is way more effective than bidding on Google’s generic categories.
1 minute

 Use Custom Labels in Google Shopping

6. Use Custom Labels

Bidding on specifc attributes drastically improves your ROI. Create Custom Labels for margin, season, special offers or other attributes.
2 minutes

 

GET MORE VISITORS 

Select Your Best Image in Google Shopping

7. Select your Best Image

Each product has several images, showing different colors or angles. Select your best images and put them in your Google feed.
10 minutes (per 250 products)

 Optimize Your Product Titles in Google Shopping

8. Optimize your Product Titles

Make your Titles compelling: Include important attributes like brand, color and size and the most important keywords.
5 minutes

Add Google Product Titles in Google Shopping

9. Add Google Product Categories

Including the most specific sub-sub-sub-category from Google’s taxonomy will improve your conversion rate.
10 minutes (per 30 categories)

 Use Promotions in Google Shopping

10. Promotions

Adding promotions to your product ads is one of the best ways to stand out and increase traffic and conversions.
5 minutes

 

Download

 

About DataFeedWatch

DataFeedWatch is data feed optimization and management software that enables merchants on Magento, Shopify, Volusion3Dcart, BigCommerce, WooCommerce, OpenCart, VersaCommerce, and numerous other shopping carts to optimize their product data feed for Google and 1000+ Shopping Channels in 50 countries. The most intuitive and easy data feed management and optimization tool on the market. Free trial and live demo available.

Posted in: Google Shopping, Optimizing campaigns

Written by Jacques van der Wilt

Jacques van der Wilt, Founder & CEO at DataFeedWatch is an eCommerce industry leader specialized in online marketing.
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