The 10 Best Articles of the Year on DataFeedWatch

Posted on December 22, 2017 by Monica Axinte
December is the month when we take a step back, analyze what we’ve done throughout the year, what has worked and what can be improved. That means that we also put under scrutiny the content we created and distributed and ask ourselves what can we do to create better content for our readers.  Today we want to highlight some of the best articles that we published [...]
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Posted in: Data Feeds

7 Tips for Google Shopping Feed Optimization [EXPERT Level]

Posted on June 30, 2017 by Monica Axinte
With an enormous grow of 52% year-over-year, Google Shopping has become a hot ticket item for any E-Commerce store. It’s time to make sure you’re optimizing your product feed, and getting most out of your data. The data feed is the foundation to any great Google Shopping strategy if the data is bad it will end up costing you where it hurts the most…your pocket. [...]
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Posted in: Data Feeds, Google Shopping, Tips & Tricks

Case Study: How Pierce AB Increased Sales by 400% in 2 Months

Posted on June 28, 2017 by Monica Axinte
Pierce AB joined DataFeedWatch in April 2017 to take control of the the most valuable asset of their product advertising campaigns: Their DATA FEEDS. Today, Antoine Coopoosamy, Head of Performance Marketing at Pierce AB, shares their feed management challenges and goals. With a local presence in 16 European markets and 40+ websites, Pierce AB has very quickly [...]
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Posted in: Data Feeds, Google Shopping

Agency Experts Give Their Best Google Shopping Tips

Posted on June 22, 2017 by Monica Axinte
Google Shopping is a sure-fire way for retailers to sell more. For some, Shopping Campaigns are the #1 source of traffic and revenue. But, how do you increase the likelihood that your Product Listing Ads show up in Google Search rather than your competitors? The answer is in YOUR DATA FEED. If your data feed is properly optimized you will get more qualified [...]
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Posted in: Data Feeds, Google Shopping

How we used DataFeedWatch to grow our business

Posted on April 26, 2017 by Nicholai Windfeldt
  As a marketing agency in a highly competitive market, we are continually looking to explore new optimization opportunities. We want to maintain our position and ensure the future growth of the company.  Based on our Danish market expertise, Google Shopping campaigns have become popular and profitable for small and large businesses. With continued Google [...]
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Posted in: Data Feeds, Google Shopping

The Complete Guide To Data Feed Optimization

Posted on April 10, 2017 by Monica Axinte
  Data feed optimization is critical for successful shopping campaigns. To understand how it works we need to understand what are the elements of feed optimization and how they interlink.      That is why we have created the first Complete Guide to Data Feed Optimization. Our guide will  demystify product feed optimization with very practical examples. Through [...]
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Posted in: Data Feeds, Google Shopping

Everything you Need to Know About Google Shopping Feed Types

Posted on April 4, 2017 by Monica Axinte
With an enormous growth of 52% year-over-year in Q1 of 2016, Google Shopping has become a hot ticket item for all eCommerce stores. Merchants use it to promote their inventory, drive quality traffic to their online stores and increase overall sales. This year, the service is bound to become even more prominent, since is expanding to 14 new countries. 
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Posted in: Data Feeds, Google Shopping

The 10 Best Tips and Articles of 2016

Posted on December 21, 2016 by Monica Axinte
  The end of December is that time of the year when we take a moment and analyze what we've done right and where we need to work to make things better. Among all the things we are analyzing we also had a look at all the blog posts we've written this year, which we hope have been a game changer for some of our customers and website visitors. That is why we want [...]
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Posted in: Data Feeds, Shopping Engines, Tips & Tricks

Facebook Product Ads for Retailers: All the INs and OUTs

Posted on November 25, 2016 by Monica Axinte
Facebook seems to be racing to the finishing line against its competitors in an attempt for world domination. New roll-outs are coming fast and furiously and it’s difficult to keep up with their offers. Last year Facebook Inc. rolled out dynamic product ads, which let merchants upload their entire product catalog, then automatically re-target consumers with ads [...]
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Posted in: Comparison Shopping Engines, Data Feeds, Shopping Engines

3 Hurdles To Selling On Amazon (and how to overcome them)

Posted on October 27, 2016 by Monica Axinte
Amazon is a very attractive sales channel for online merchants. The combined sales (gross merchandising value) of merchants selling on Amazon is estimated to be around 15% of total online retail sales in the US. We see a similar trend in Europe where Amazon is growing rapidly as well. This is a big opportunity and an increasing number of retailers is jumping on [...]
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Posted in: Data Feeds, Marketplace

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