Data Feed Optimization Using Multi-Condition Rules to Exclude Products

Posted on May 26, 2014 by Jacques van der Wilt
  Sometimes you want to specify exactly which products to exclude: Not all products below $50, but only the ones that are from a certain brand and product type. That is why you can set multiple conditions in your Exclude tab and be as exact as you want to be.
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Posted in: Data Feeds, DataFeedWatch News, Features & Functionality

Ninja Level Data Feed Optimization Using RegExp

Posted on April 17, 2014 by Mateusz Miodek
Those of you who already are using DataFeedWatch might have noticed the word “regexp” in mapping options. In this article I will explain how RegExp can be used in our app, but let’s first clarify what exactly RegExp is. A regular expression (RegExp for short) is a special text string to describe a search pattern. You can think of regular expressions as wildcards [...]
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Posted in: Data Feeds, DataFeedWatch News, Features & Functionality, Tips & Tricks

Different Shipping Rates for different Methods or Regions. New in DataFeedWatch

Posted on October 8, 2013 by Jacques van der Wilt
How can you charge different shipping cost for different regions or methods or delivery times? That is not possible in the Google Merchant Center, but in DataFeedWatch you can!
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Posted in: DataFeedWatch News, Features & Functionality, Google Shopping, Tips & Tricks

Google Shopping in Europe: SEM Agencies lead the way

Posted on July 23, 2013 by Jacques van der Wilt
Google Shopping migrated to a paid service in Europe as well. The UK, Germany, France, Italy, Spain, Switzerland and The Netherlands are on par with the US since June 11th. To what extent are European Merchants and their Search Engine Marketing agencies getting their feed wet (pun intended) and how does it affect market positions?
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Posted in: DataFeedWatch News, Google Shopping

10 of the Most Profitable Google Feed Optimization Tactics

Posted on April 8, 2013 by Jacques van der Wilt
  Google Shopping is a paid service. That offers an opportunity for many advertisers: more clicks, a lower cpc and better conversion rates. Advertisers are beginning to realize that the profitability of their Product Listing Ads depends on the quality of their product feed. What are the most profitable feed optimizations that will help advertisers maximize the [...]
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Posted in: Data Feeds, DataFeedWatch News, Google Shopping, Tips & Tricks

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